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Sunday, January 6, 2013

I Got A Boy - Girls' Generation


Yoo Young Jin
For the first week of January, I've choose Girls' Generation's new music video. This music video released on the January 1, 2013 by S.M Entertainment and it called 'I Got A Boy'. The tittle was also the official tittle for Girls' Generation 4th Korean studio album. 
Nappytabs
Dsign Music
 A predominately electronic-inspired song, the song contains elements of both hip-hop and rap, with the group exchanging between singing and rapping. 

The song was co-produced by the group's long-time collaborator, Yoo Young-jin, as well as members of Dsign Music team (a company based in Norway) who have worked with the group since 2009, and the dance handled by renowned American choreographer, Nappytabs.

The video became an instant hit on YouTube, gaining over 10 million views within 55 hours after it's released on the January 1, 2013. But, 125 hours later, the video hit 20 million views faster which break the records for K-pop Music Video views in YouTube. This milestone was hit in half the time as the previous record holder, Hyuna’s “Ice Cream”, which reached the mark in ten days. 

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